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On Retail: Three steps to keep deep discounting at retail from alienating your best customers and murdering your brand

Deep discounting strategies slash profits and margins, promote customer disloyalty, and sow the seeds of severe brand value attrition NEW YORK, NY – May 7, 2012 – According to a new analysis by Medallion Retail, a New York-based retail marketing consultancy, the trend towards fueling sales at retail through extensively deep discounting is beginning to wreak...
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On Small business: Six Steps For Improving Revenue Performance in the Year Ahead

Higher Growth Small Businesses Prepare for Contingencies, Use Borrowed Funds Strategically, Have Clear Vision for Their Companies, Among Other Key Traits The Guardian Life Small Business Research Institute released a new report today that identifies six steps small business owners can take to improve their revenues in the year ahead. These steps – planning for contingencies, seeking counsel...
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